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Sahil Patel is a reporter for The Information, covering the business of media and entertainment. Before that, he was at The Wall Street Journal covering how advertising and media were being disrupted by technology. He is based in New York and can be found on Twitter @sizpatel.
Articles

Microsoft Drops Twitter from Social Media Management Tool

Microsoft's advertising business is dropping access to Twitter from its social-media management tool, which lets marketers create, draft and schedule posts.

Roku Makes New Bid for TV Ad Dollars

Roku is promising advertisers that its platform can reach more U.S. households during primetime hours than the average show on a top-five cable network.
Exclusive

Meta Tries to Lure Advertisers With Reels Discounts, AI Tools

By
Sylvia Varnham O'Regan
and
Sahil Patel

Vice Media Hires Interim Finance Chief From Turnaround Firm

Vice Media is bringing in Mark Del Priore from AlixPartners, a turnaround firm the struggling digital-media company has been working with, to oversee its finances.

Warner Bros. Discovery Unveils Max Streaming Service

Max will offer content currently available on HBO Max, plus programming from the company's Discovery portfolio of cable channels and eventually live sports.
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